Rates & Sizes
We publish every other Tuesday and are distributed from Redway/Garberville, South to Ukiah, Willits and Lake County; North to Eureka, McKinleyville & Crescent City; West to Shelter Cove and Ft. Bragg and East, to Weaverville, at over 500 fine local businesses!
Commercial & private party advertisements must be received by Thursday prior to publication.
The TraderÔø‡Ôø‡Ôø‡s liability for errors will not exceed the cost of the portion of ad space occupied by the error. Claims for adjustments must be made within seven days of publication. We reserve the right to revise or reject ad copy deemed unsuitable for publication.
Private Party Advertising Rates / Run Time:
Private ads are only $15 and run for two issues (four weeks). If you wish, you may submit a photo in addition to your ad text at no extra charge.
See our Private Ads Submission Page to get started.
2012 Commercial / Business Advertising Rates / Run Time:
Terms: CASH with PROOF.
30 Day Billing may be arranged once credit is established.
See our Business / Commercial Ads Submission Page to get started.
|
Open Rate |
Once a Month |
Best Rate |
| Ad Dimensions |
B&W |
4 Color |
B&W |
4 Color |
B&W |
4 Color |
| Cover (7" x 7") |
|
$1,199 |
|
|
|
$896 |
| Back Cover (7" x 9.5") |
|
$1,144 |
|
|
|
$855 |
| Double Truck (Two Facing Pages) |
$946 |
$1,128 |
$852 |
$1,014 |
$709 |
$845 |
| Full Page (7" x 9.5") |
$538 |
$653 |
$483 |
$569 |
$402 |
$489 |
| 2/3 Page (V 4.625 x 9.5) (H7" x 6.5") |
$381 |
$453 |
$335 |
$393 |
$286 |
$339 |
| 1/2 Page (V 4.625 x 7") (H 7" x 4.5") |
$307 |
$364 |
$275 |
$327 |
$229 |
$287 |
| 1/3 Page (V 2.25" x 9.5") (H 7" x 3.5) (Square 4.625" x 6") |
$237 |
$277 |
$219 |
$250 |
$177 |
$208 |
| 1/4 Page (V2.25" x 7") (Square 4.625" x 3.5") |
$162 |
$219 |
$146 |
$197 |
$113 |
$162 |
| 3 Box (V 2.25" x 4.5") (H 7" x 1.75") |
$110 |
$147 |
$99 |
$131 |
$81 |
$110 |
| 2 Box (V 2.25 x 3.5") (H 4.625" x 1.75) |
$77 |
$114 |
$68 |
$103 |
$57 |
$87 |
| 1 Box (2.25 x 1.75) |
$50 |
$85 |
$45 |
$77 |
$38 |
$64 |
Agency Commissionable on Camera Ready Ads
|
Events, PSA,s and Feature Info Advertising Rates:
The Trader offers free Events, PSA, and Feature Information ads for organizations and groups that qualify. If you'd like to submit an announcement of some kind you can do it online right now! If posting event with a date, make sure and plan ahead to assure our next issue will be published in time. As we publish every two weeks you'll want to visit our Current Issue page to see the date of our last printing to figure out the right time to list your ad. Advertisements must be received by Thursday prior to the next publication.
See our Events / PSA / Feature Info Ads Submission Page to get started.
